February 29

Sarah Ann Jenyns was born in 1865 in Queensland and revolutionized women's undergarment design in Australia. Dissatisfied with the limitations of traditional corsets, she developed and patented a steel-boned design that offered improved support and comfort. She founded S.A. Jenyns & Co., growing the business into one of Australia's leading corset and lingerie manufacturers. As one of the country's first female industrialists, she oversaw production and expanded distribution nationwide. Her innovative approach influenced the evolution of women's fashion and undergarment engineering. She died on February 29, 1952, leaving behind a thriving family enterprise and a reputation for entrepreneurial ingenuity.